We developed the brand identity for tbacco, including the name, logo and packaging based on future positioning of the brand. Further creative ads, motions, partnership with other companies are to have this uniform design.
— Naming. Several names for the new brand were suggested, each having its own philosophy and reflecting the values of hookah fans.
— Logo, brand identity and uniform design for all communication channels: social media, site, mobile application, and chatbot.
— Creative strategy with detailed description of advertising campaigns, creative ads, and offers.
— Step-by-step content and promotion plan for Instagram and Youtube.
— Specifications for web-site, mobile application and chatbot.